If you’ve done any reading on the Twitter marketing, you probably realize that tweeting can be an effective, cost-free or low-cost solution for marketing your business. All too often however, we may be left wondering what to tweet about our businesses. We are under the mistaken impression that we simply have nothing worthy of sharing.

A good tweet can not only inform your followers about new developments in your company, but it can also educate, inform, or entertain them. Once you achieve visibility, both your company profile and your client prospect levels will rise. The word of mouth that can come from a particularly intelligent tweet or series of tweets can result in hundreds or thousands of dollars in free advertising.

If you provide tweets that are informative and inspirational to your followers, you’ll gain credibility and be on your way to forming a valuable relationship. This can be very powerful from a marketing point of view.

If you’re looking for things to tweet about in relation to your business, consider some of these ideas. This is a list of 20 reasons to tweet about your business and help you get started today in utilizing this amazing promotional strategy for your business:

1. Starting a new business
2. Celebrating a company anniversary
3. Publishing of a new article or series of articles
4. Publishing of a new blog post related to your business
5. Publishing of a book or ebook
6. Promote a book signing
7. Receiving an award
8. Announcing a partnership
9. Promote a specific product, service, event, contest or fundraiser
10. Promote a product or service that is holiday themed
11. Promote a sale or holiday sale
12. Promote a campaign using your company products that promotes a cause or creates awareness about something important
13. Announce that you’re available to speak on particular subjects of interest
14. Promote a public appearance on television, radio or in person
15. Launching of a website or blog
16. Website or blog anniversary
17. Announce free information or resources are available
18. Sponsoring a workshop, seminar, conference or teleseminar
19. Announcement of a new strategic partnership or alliance
20. Webinar or Success Cast interview with you

While there are many other reasons to tweet, these ideas should help you jumpstart your creativity.

But if you need more marketing resources also read Twitter As A Marketing Tool, it is packed with great tools and tips for using twitter in your business.

Cheers
Leigh Kostiainen

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PSS: If you haven’t already, nominate yourself or one of your Twitter followers to be a Twitter Business Women success story.